🗓️ Annual Planning Workshop for Small Schools
Recorded Workshop Tailored to Marketing, Development & Enrollment Teams
Presenter: Aubrey Bursch, Easy School Marketing
Build a Stronger Year—At Any Point In the Year!
Are you ready to get ahead of the chaos and walk into next year with a real plan? Join independent school strategist Aubrey Bursch for a hands-on virtual workshop designed specifically for marketing, development, and admissions teams at small schools.
In this recorded session, you’ll learn:
- ✅ How to streamline your school’s annual planning process
- ✅ What to include in your department’s strategic roadmap
- ✅ Real-life strategies that make summer planning efficient and impactful
- ✅ How to run planning sessions that actually move the needle
- ✅ Tools and templates you can immediately use with your team

🎯 Why Watch?
- Focused specifically on small school advancement teams
- Tailored guidance for Marketing, Development, and Enrollment professionals
- Practical resources to take back to your school
- Actionable next steps you can implement right away
Whether you're planning solo or coordinating a team retreat, this workshop will help you walk away with a planning format that fits your team’s bandwidth

👥 Who Is This For?
- Directors of Marketing, Admissions, or Development and Heads of School
- Advancement professionals at small and independent schools
- School leaders looking to build cross-departmental alignment
Anyone tasked with “figuring out the plan” for the upcoming year

🧰 You’ll Receive:
- A virtual Annual Planning for Small Schools webinar to watch at your own pace
- A downloadable workbook
- Tools for mapping communications and events
- Example timelines and calendars
- A framework to guide department or all-school planning

💬 About the Presenter
Aubrey Bursch is the Founder & CEO of Easy School Marketing, dedicated to empowering small independent and private schools to thrive through increased enrollment, retention, and revenue. With deep roots in education as the daughter of lifelong educators and a mom to two independent school students, Aubrey channels her 20+ years of marketing and development expertise into actionable strategies that drive high-impact results for schools.
Aubrey is more than a marketing expert—she’s a community builder and thought leader. As the co-host of the Mindful School Marketing podcast, she brings valuable insights to her audience, while also championing the success of schools through her free Small School Leaders monthly meet-ups, the Small School Solutions professional development program, and the Small School Leaders Virtual Conference. A sought-after speaker, Aubrey shares her passion and knowledge at events nationwide.
Connect with Aubrey on LinkedIn or schedule a call to explore how she can support your school’s growth and success.

“Aubrey was extremely engaging and knowledgeable. After having worked on the program side at schools for many years, I am new to the world of marketing and I am so grateful to have learned these strategies and tips!”
— Meara