How to Widen Your Enrollment Funnel

Jun 24, 2021

Hey there, 

Today we have a NEW topic—strategies to widen your enrollment funnel this summer. You can be implementing these ideas for outreach now, AND for free or at very little cost. So why not give it a try? 😉

I've recently been working with a few small schools that have seen success through this approach. So let's get started: 

The first thing you can do to widen your funnel and get on the radar of new families in your local area is partnering with a realtor. This is especially helpful if you live in one of the many areas right now that is experiencing a boom in the housing market. 

Another approach is reaching out to a micro-influencer (or member of your parent body who is very active in the external community) and developing a relationship with them to be an unofficial brand ambassador for your school. 

If you're new to influencer marketing, we have a Mindful School Marketing episode with Angelica Talan all about it. Listen to the episode here! ðŸŒ±

What steps are you taking this summer to widen your funnel? 💌  I'd love to hear from you!