Why Summer Camp Should Be in Your Enrollment Funnel

Jun 14, 2021

Hi there, 

Today we're talking about the importance of summer camp  ⛱  and why it needs to be a part of your enrollment funnel if it's not already. Here are two major reasons to be including those families in your that long-term funnel: 

1. Your summer camp program aligns with your mission and your education, so you're attracting families who are more likely to be mission-aligned with your school as well. 

2. Summer camp families are engaged on your campus and are hopefully getting to know your faculty and staff. 

So, now is the time to really warm up & nurture your summer camp families whether that is sending soft touches throughout the summer and even after camp is over, inviting them to events in the fall, or keeping them engaged throughout the year.

What are you doing to make those families feeling warm, welcome, and engaged? This is key for your enrollment funnel! 

Want more marketing strategies for small & independent schools? Our Free Marketing Resources Vault is jam-packed with helpful videos, presentations, and templates. Unlock the vault here! 

Aubrey