The external community needs to get to know your school, teachers, staff, and campus sometimes years before they make a decision. If the only opportunities to engage with your school are admissions events, you’ll need to rethink your strategy. Some families don’t know they’re...

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Are you a part of an independent school? Understanding these common digital advertising mistakes that schools make will help you improve your ads, drive traffic, and help to increase enrollment at your school. 

To explain some of these mistakes and how to fix them I've...