Hello today!

Are you a part of a small school marketing team? These are some of the most common mistakes I see that are costing you time and money!

1. You're copying the big schools. They have different resources and a different community! What works for one school may not work for another. 

2. Y...

Hi there,

Just a quick note for all heads of schools and marketing directors: progress over perfection! 

Why? Right now I'm seeing a lot of amazing ideas being floated around in schools, but there is sometimes a resistance to start that idea because it's going to take too many resources right now,...