In the digital age, video has become an essential tool for independent schools to effectively connect with their community. In-house video production, even on a low budget, can significantly contribute to marketing efforts and support retention strategies. Having logged thousands of hours recording ...

In one of our recent Small School Solutions trainings we went through best practices for low-budget in-house videos, what to shoot and when, and also tools that can support these efforts.

In this blog, we are hitting a few of the key points from that training, and the first one is...

✅ Shoot, Shoo...

Hey there, 

Today I have a few quick suggestions to more effectively use photos & videos for social media in your school. 

1. Always record videos horizontally, so that you have more room to crop later and use them across platforms 

2. Build systems for storing & organizing photos/videos, includi...