Surprise and Delight = Reciprocity Oct 29, 2022

I'm going to talk to you today about a really cool concept called Surprise & Delight. You might already be doing this and not even know it's a thing, but I'm going to tell you about it. 

Surprise & Delight is where you do something unexpected for someone, and it's usually somewhat...

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How to Use LinkedIn Ads at Your School w/Angie Ward Jul 26, 2021

Hi there! 

Today I'm excited to chat with Angie Ward of Enroll Media Group about the power of using LinkedIn Ads at your school. 

Many schools use Facebook, Instagram, and Google for their advertising, and while those are great tools, LinkedIn advertising allows for...

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Top Digital Advertising Trends for Independent Schools w/Angie Ward Jul 09, 2021

Today I'm thrilled to be joined by Angie Ward of Enroll Media Group to discuss digital advertising trends for independent schools.

As Google, Facebook, and iOS release new privacy changes, digital advertisers need to shift their campaigns to deliver results. 

For independent schools, changes...

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