3 Reasons Why Your School Should Stay in Its Lane Mar 09, 2021

Hello today! 

I want to bring up the difference between healthy and toxic school competition.

I see this all the time! While it's important to monitor your competition, it's not a good idea to model the other school simply because you want to jump on a new trend, or adapt what looks...

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How to Plan Your Marketing Budget for Next Year Jan 04, 2021

Hello there, 

Today we're going to be talking about your marketing budget because early 2021 is the time to think about next year. 

I want to focus on return on investment, as it's a key part of deciding your budget.

So, look at each area of your budget and ask yourself this—Is...

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What You Have to Lose in 2021 Jan 02, 2021

Hi there,

Happy new year! We've made it to 2021. Now, it's time to get the ball rolling, because I'm here today to talk about what is at stake for this year in your school. 

What if I told you that your actions right now could cost you 10% in revenue this time next year and an increase in...

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3 Strategies for Success in 2021 Dec 10, 2020

Hey there, 

As we are in December heading into January, I have 3 strategies to set you up for success in 2021. I know these will help you get into the new year, but really, these are going to be applicable anytime! 

Here we go...

1. Be clear about who you are serving, and what your...

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