Hi there! 

When it comes to retention, communication is key. When you're communicating, what you're communicating, how often, and which channels you're using to communicate to families are all important details.

These are some communication mistakes I see in schools, (and being a parent myself I c...

Hey there, 

Today I'm joined by two of my favorite small school leaders, Kira Dickson & Christine Hickey from St.Martin's-in-the-Field Episcopal School. Kira is the Director of Admissions & Athletics and Christine is the Director of Development & Marketing. 

They were kind enough to share their pr...

Hey there, 

This is so worth watching. Especially if you're in need of revenue or wondering how you're going to make it another year. 

I'm writing this in the midst of a very unique time for Independent Schools. Many public schools are announcing their Fall 2020 plans. And those plans include dist...