Hi friends,
Are you getting ready to hire for a new marketing position at your school? If so, this is for you!
I've seen a lot of small and independent schools posting their job descriptions and responsibilities for marketing positions. If you're currently in this process, I want to urge you to ...
Hello friend!
Are you in a development, admissions, or marketing department at your school? This conversation is one that I believe can benefit anyone working in these departments, especially when it comes to planning and considering your budgets.
This came from a question I received recently fr...
Hi there,
Have you recently started a new position at a school? 🎉 Whether you're a new Head of School, Marketing, Admissions, Advancement Director, or similar role, this is the video for you!
At small and independent schools, starting a new role can be a lot of learning, onboarding, and getting ...
Hi friends,
In our last Small School Leaders meetup, we talked about open houses and our small school professionals shared a ton of great ideas on how they're planning open houses and strategizing for admissions this year. 🏫
Some schools are keeping their open houses virtual, as they saw high att...
Hey there!
It's summer! ☀️ It's also your golden opportunity to work on your admissions, specifically—FAQs.
Frequently asked questions are so important! By having them laid on your website, in videos, or even on social media, you're prepared to overcome any objections parents have. What I'm talk...
Hey there,
Today I'm joined by two of my favorite small school leaders, Kira Dickson & Christine Hickey from St.Martin's-in-the-Field Episcopal School. Kira is the Director of Admissions & Athletics and Christine is the Director of Development & Marketing.
They were kind enough to share their pr...
Hello today!
Are your marketing, development, and admissions teams working together? Or, do they look a little more like three siloed teams? 🤔
Collectively, these are your advancement teams, as they are absolutely vital to moving your school forward.
Why collaboration, and why now?
Now, more ...
Hey there,
It's the COVID era of admissions, and what that means for small independent schools is that you're likely working on overdrive right now.
As always, schools are communicating with current parents, alumni parents, and prospective parents. However, during this increase in enrollment and i...
Hi there!
We're in Spring 2021 and we're seeing record numbers from enrollment and more interest from prospective families in small and independent schools.
While this is an incredible opportunity for growth and engagement, this also means that we need to put in twice the amount of effort than usu...
Hey there,
As we are in December heading into January, I have 3 strategies to set you up for success in 2021. I know these will help you get into the new year, but really, these are going to be applicable anytime!
Here we go...
1. Be clear about who you are serving, and what your niche is! (wit...
Hello there,
- Are you in the midst of admissions and enrollment right now?
- Are you trying to get more families in your school?
- Are you figuring out how to hold open houses and other events virtually and in-person?
If you're asking these questions right now, you've come to the right place....
Hi there,
I'm really excited to chat with you about this topic.
Are you waiting for things to get back to normal?
Do you think that you'll easily keep your public school families?
Are you feeling burnt out and just looking forward to fall 2021?
If this is you, then you're going to want to wat...