The Joy of Missing Out: A Book for Busy Moms (Perfect for women Independent School Leaders!) Sep 04, 2020

Hey there, 

My children are ages 5 and 8. And as a busy mom and business owner, I have to admit that I sometimes drop the ball in the parenting department #momguilt.

I’m committed to being a better parent. I’m delving deep into the world of parenting books and courses.

And...

Continue Reading...
 
Social Proof: Why Prospective Families Don't Choose You Sep 04, 2020

Hey there, 

Recently, I did about 30 Online Brand Visibility Assessments for schools in the area and also for some of my clients.

What did I find? Around 95% of the schools I reviewed were not paying attention to the different review sites and not responding to negative and positive...

Continue Reading...
 
Why Your School Needs to "Hug Your Haters!" Sep 02, 2020

Hey there, 

How many of you receive negative online reviews? I’m guessing almost every school has had them.

But what do you do about them? I recently completed about 30 Online Brand Visibility Assessments for schools and about 97% of the schools did not respond to any reviews,...

Continue Reading...
 
Books for Independent School Leaders: The Ideal Team Player Aug 27, 2020

Hey there, 

How are you doing? I hope well and ready to rock this school year. 

I'm excited to share with you some of the books I love. I  know these books are perfect for independent school leaders. 

Do you ever walk into a school and go, “Wow! this team really works...

Continue Reading...
 
Retention Now = Successful Spring Enrollment Aug 26, 2020

Hey there, 

How likely are you to keep your current families after this year? How can you set yourself up for successful spring enrollment?

These are important issues now more than ever, especially as independent schools enroll more students from the public school sector. And if your spring...

Continue Reading...
 
Now is your time! Students + Revenue = Help for small schools this Fall Jul 17, 2020

Hey there, 

This is so worth watching. Especially if you're in need of revenue or wondering how you're going to make it another year. 

I'm writing this in the midst of a very unique time for Independent Schools. Many public schools are announcing their Fall 2020 plans. And those plans...

Continue Reading...
 
A Message to my Teachers (yep, it's got me teary-eyed) Jul 17, 2020

Hi there,

I'm so excited to be here with you today.

As you probably know, I've been in the independent school world for about 15 years. And I've loved every minute of working in and with independent schools.

But what you probably don't know is that I come from a long line of school educators.

And...

Continue Reading...
 
Do you want ongoing affordable professional development for small schools? Jul 14, 2020

Hey there, 

I want to hear from you. I'm thinking of creating some affordable ongoing professional development tailored to small school professionals. 

I don't see anything out there like this and think it'd be very helpful. 

But I need to know what you want and need. 

Do you...

Continue Reading...
3 Challenges Small Independent Schools Face NOW Jul 10, 2020

Remember in December when we all thought 2020 was “our” year?  It was going to be the best year ever, the one where we hit all our goals and took that amazing trip to Italy.

Who knew that just months later, with the impact from COVID-19, we’d go from optimistic projections...

Continue Reading...
 
How to Lead NOW: 3 Qualities Small School Leaders Need to Embrace Jun 27, 2020

Hey friend, 

And I'm here today to talk to you about leadership now. And there are three things right now that we, as leaders, really need to embrace.

And it's more important now than ever with uncertain times ahead and all the different things happening in the world.

And so I invite you to...

Continue Reading...
 
Why Your School Needs to Practice Authentic Marketing Now Jun 25, 2020

Hey friend, 

I'm excited to talk with you about a topic that's really come up a lot now. It's authentic marketing. 

What's authentic marketing? It's basically being yourself online and in your communications. It's representing what you're actually doing and who you actually are. 

...

Continue Reading...
 
How do Private Schools Show Value Proposition for Early Childhood Programs? Jun 13, 2020

Hey there,

I'm here today to talk with you about the challenges that are currently facing our preschool, early childhood, and toddler programs in independent schools.

Let's think about the scene right now. Well, you have COVID-19 and "up in the air" fall plans.

What happened with small...

Continue Reading...