4 Ways Private School Admissions Has Changed Jun 10, 2020

Hey there, 

I'm thrilled to be here with you today to chat about the admissions role and what that's looking like right now. 

So, let's revisit the scene. We've got COVID-19 out there, economic issues, and schools not knowing what's happening in the fall. 

In-person visits, tours,...

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5 Mistakes Small Independent Schools Are Making NOW Jun 03, 2020

Hey there, 

I hope you're doing well:-)

Let's chat about some common mistakes I'm seeing small independent schools make right now. 

Why is this important? Because I want to make sure you're not only surviving but thriving during this time and into the future. 

In this...

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5 Ways to Generate Revenue with Summer Camp (beyond traditional camp!) Jun 03, 2020

Hey there, 

Summer camps have long been a way for private independent schools to supplement their income. 

With the possibility of lower fall enrollment AND compromised summer camp programs in many states, rethinking revenue generation has never been more important. 

Right now...

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3 Enrollment Funnel Mistakes Small Schools Make May 23, 2020

Hi friend, 

I'm here with you today to talk to you about three enrollment funnel mistakes that I'm seeing small schools make.

Now, I'm really excited for you to hear this.

Why? Because I don't want you to waste your time and energy on things that might not be working.

1. Thinking that...

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Consumption vs. Massive Action: Which one is your school embracing? May 04, 2020

Hi friend,

I'm here with you today to talk to you about something near and dear to my heart and that is...consumption vs. massive action.

So the reason I'm talking to you about this is that I see so many small schools struggling right now for that balance.

And what I mean about consumption is...

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Preparing Small Schools for Life Beyond the Coronavirus May 04, 2020

Hi friend, 

I'm here for you! This is certainly a crazy time for independent small schools. 

From crisis content creation to building distance learning programs, faculty and administrative staff have been working overtime to put things in place during COVID-19.

On top of the weight of...

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Small School Revenue Generation (Beyond Tuition and Summer Camp!!) May 04, 2020

Hi friend, 
This is Aubrey with Easy School Marketing and I'm here today to talk to you about a very important topic. So listen up!

So many of you as small schools are thinking about "What's my enrollment funnel?" "How do I execute my virtual open house?" "How should I plan for next year?" ...

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Why Schools Need Problems: Growth during Uncertain Times Apr 21, 2020

Hello friends, 

I'm actually really excited to share this with you today.

It's about problems. But it's not what you think. I want to talk to you about why we actually need problems in our lives.

Schools have problems!

Right now, what we are dealing with is considered a problem. We've...

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5 Video Tips for Small Schools During Coronavirus School Closures Apr 21, 2020

Hi friend, 

Since so many of you are diving into video (I'm talking to you Heads of School!), I created this video just for you.

We all know that video is the fastest way (beyond in-person!) to connect with people, to truly convey emotion and authenticity. So it's no wonder why it's a...

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Serving Beyond Your Private School Community: Embracing Opportunity Apr 19, 2020

Hi friend, 

I'm excited to talk with you about how to serve beyond your community and why it's more important than ever to take massive action around this issue.

You might think, I'm so busy serving my school families why do I need to serve beyond?

Yes, it's critical to engage, connect and...

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Do Small Schools Need to Market During School Closures & the Coronavirus Crisis? Apr 18, 2020

Hi friend, 

I'm here for you! My goal is to serve independent schools and help them survive and thrive during this time of school closures and the coronavirus health crisis.

Today, I'm discussing something I'm hearing small schools talking about.

Do we need to market while schools are...

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Lessons Learned During the Coronavirus & How to Prepare Your School for the Future Apr 11, 2020

Hi friend, 

This topic has been on my heart for awhile.

As I watch small schools scramble to create effective distance learning programs and train staff on Zoom and other platforms, I feel compelled to run to each one of them and give some tips for the future (an...

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