Unveiling the Magic of "Surprise & Delight" in School Marketing Sep 09, 2023

🌟 Today, I want to introduce you to a captivating concept called #SurpriseAndDelight. While you may already be practicing it unknowingly, let's delve deeper into this intriguing strategy.

"Surprise & Delight" involves doing something unexpected and personalized for someone, leading to genuine appre...

Continue Reading...
 
📅 The Power of a Comprehensive Communications Calendar for Small Schools 🏫 Sep 01, 2023

🗂️ Managing communications for small schools can be overwhelming! With limited resources and bandwidth, it's crucial to have a well-organized and strategic approach to ensure effective communication with your audience. A comprehensive communications calendar is one of the most

...
Continue Reading...
The Art of Strategic Connections Aug 26, 2023

🌷Embracing Meaningful Connections

As the school year progresses, we find ourselves engrossed in various endeavors, from fundraising and annual funds to organizing admissions events and open houses. Amidst all the planning and execution, we often forget to prioritize a crucial aspect of our school's...

Continue Reading...
🏫💸 The 2-Month Annual Fund Season: Why It's a Game-Changer! 📊🙌 Aug 18, 2023

You might wonder if switching to a 2-month annual fund season is a bold move, but rest assured, my friend, I have the data to support it! Today, I'll share four compelling reasons why this shift could be one of the best decisions you make for your school. Let's dive in! 🤗

 

1.) Donor Fatigue Becom...

Continue Reading...
Avoid This Common Fundraising Mistake: A Key to Retention Success Aug 12, 2023

Navigating the Annual Giving Season

With the Annual Giving season approaching, it's crucial for small and independent schools to be mindful of a major fundraising mistake that often goes unnoticed. This particular error not only affects our fundraising efforts but can also have a negative impact on...

Continue Reading...
The Influence of Marketing, Admissions, and Development Presentations at Faculty In-Service Aug 12, 2023

📚 Faculty In-Service sessions offer an incredible platform for the marketing, development, and admissions teams to connect with the faculty and staff. When you present at Faculty In-Service, you get to showcase your roles, clarify expectations, emphasize the importance of everyone's involvement in t...

Continue Reading...
📸📝 Our Top 3 Photo Card Apps & How to Use Them in Your Retention Plan 📚🤳 Aug 05, 2023

📸🌟 Today, we are diving into the world of photo card apps and exploring how they can help us connect, thank, and engage with our parents and families as part of a comprehensive retention plan. We all know that building strong relationships with our school community is essential for fostering loyalty...

Continue Reading...
The Power of Review Sites & Google Business for Attracting Prospective Families Jul 28, 2023

📚🌟 Today, let's dive into a hot topic in the world of school marketing — the power of review sites and Google Business profiles! #SchoolMarketing #ReviewSites #GoogleBusiness

We all know that word-of-mouth plays a crucial role in attracting new families to our schools. Well, guess what? The digital...

Continue Reading...
Top 2 Communication Tips: Understand Parent Preferences and Be Consistent Jul 22, 2023

📲 🏫 In any successful school community, effective communication serves as the lifeblood that keeps everything running smoothly. When it comes to engaging parents, understanding their communication preferences and maintaining consistency in delivering information is crucial. In this blog post, we'll ...

Continue Reading...
Vacation Preparation for School Leaders Jul 15, 2023

Hey there, hardworking school leaders! 🏫 Are you dreaming of your upcoming vacation 🏖️ but feeling overwhelmed at the thought of leaving work behind? 😱 

Fear not! In this blog post, we'll dive into some essential tips and strategies to help you successfully prepare for your time off. ✈️ By setting ...

Continue Reading...
 
How to Get Parents to Review Your School Jun 17, 2023

🧐 According to Niche.com survey results, 65% of prospective families said reviews and testimonials from other parents influenced their decision to attend a particular school. 
Yet many schools haven’t made reviews a priority or don’t know how to secure reviews from parents. 🤔 If this is you, I think ...

Continue Reading...
 
7 School Marketing Projects to Tackle This Summer Jun 10, 2023

Summer is one of the best times to tackle projects. Even better — it’s the best time to get ready for fall. We can set our future selves up for success if we prepare now. 

Of course there are a million things on your plate, but here are a few (of many) that we’ve found valuable to school marketing ...

Continue Reading...