Hi there,
Your alumni are incredibly valuable and keeping them involved is a major benefit to your school, but how do you incentive such a thing?
One of the members of Small School Leaders brought up at our latest meetup that they noticed there were all these alumni from...
Hi there,
So you took a gamble on an applicant, now what? Perhaps last year you needed more students so you took the risk and admitted families that you thought would be a good fit, but weren't 100% positive.
A year later these families leave, maybe spreading negative feedback about the school...
Hi there,
Words are incredibly powerful! One of our Small School Leaders brought up this very interesting topic, sharing how they're changing their terminology around "discounts" to align more with their mission and create a more positive experience for people engaging with the...
Hi there,
Social proof can build that know and trust factor because people want to know the experience of others who have already experienced the school.
1. Every admissions email should include tested quotes and testimonials from parents, students, alumni, etc. Bonus if you've tailored those...
Hi there,
Over the last couple of years, we've experienced a lot of unprecedented change in our school systems - it's affected how we teach, how our students learn, how parents engage, how we market - everything.
In response to this, my wise friend Ken, a Small School Leaders member, shared,...
Hi there!
Do you struggle with parents getting their enrollment contracts back to you on time? Deadlines pass and you're still left waiting?
Wait no more with these 4 tips I'm sharing with you today!
1. Continuous Enrollment
This may seem obvious, but you'd be surprised at the...
Hi there!
If you’re like most of the amazing schools I know, chances are you offer a camp program. Camp programs can be a great way to feed your school program, but how do you ensure that your camp enrollment is filled up every year?
Today, I’m going to share with you 3 Simple Ways to...
Hi there!
Did you know that understanding the parent perspective is key to your marketing enrollment and retention at your school?
The majority of those working in small schools are most likely wearing multiple hats, constantly busy - so it’s much easier to continue on as...
Hi there,
Does this admissions season have you feeling depleted, overworked, and overwhelmed? With COVID on the rise, the chaos can feel compounded, leaving us with more work and issues to address than usual during this time of year.
I'm encouraging you to outsource - yes, I said...
Hi there!
Last week during our Small School Leaders Meetup, a key hot topic came up: Print Materials vs. Digital, what’s the best option for your school?
Here are some tips on how to determine what’s right for you!
Recently, small schools have been reevaluating...
Hi there!
As schools, we want to know who's leaving and who’s staying - This helps us plan and decipher what's working, what's not, why are people leaving? Etc. This time of year is so important because it determines how many openings we have next year, our marketing strategy and so...
Hi there!
As we all know - it costs more money, time, energy, and frustration to get prospective families into our school rather than keeping the families we already have and love.
By implementing the Connect 4 Framework, you’ll be sure to boost your school’s retention...
