Summer Planning for Fall Success Jun 22, 2021

Hello friend!

How's planning for fall going? I'm sure there's a lot that you've set up already, but I've prepared a list of even more ways you can prevent burnout & save yourself some trouble this fall! 

This includes a lot of batching content, whether it is filming videos, setting...

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Successful Open House & Admissions Ideas Jun 18, 2021

Hi friends, 

In our last Small School Leaders meetup, we talked about open houses and our small school professionals shared a ton of great ideas on how they're planning open houses and strategizing for admissions this year.

Some schools are keeping their open houses virtual, as they saw...

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How to Use FAQs to Overcome Objections Jun 17, 2021

Hey there!

It's summer!   It's also your golden opportunity to work on your admissions, specifically—FAQs. 

Frequently asked questions are so important! By having them laid on your website, in videos, or even on social media, you're prepared to overcome any objections parents...

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How To Keep New Families at Your School Jun 16, 2021

Hey there, 

Did you have an influx in enrollment last year? Are you wondering how you are going to keep all these new families? 

If so, this is the video for you! Even if you didn't see an increase in enrollment, these strategies will still help with your retention efforts. 

...

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4 Effective Communications for Retention Jun 15, 2021

Hey there,

Don't let your communications fall short as you head into the new school year, because this is the ideal time to be communicating with new & returning families.

Right now this is especially important because families are looking for those beloved traditions, community,...

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Why Summer Camp Should Be in Your Enrollment Funnel Jun 14, 2021

Hi there, 

Today we're talking about the importance of summer camp    and why it needs to be a part of your enrollment funnel if it's not already. Here are two major reasons to be including those families in your that long-term funnel: 

1. Your summer camp program...

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3 Admissions Tips from Small School Leaders Jun 11, 2021

Hi friends!

Today I'm sharing some admissions & retention strategies to keep families at your school! These came from our most recent Small School Leaders meetup, where we heard some inspiring tips that you can use at your school. 

1. Shift the mindset. This means showcasing from the...

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Retention Tips For Success Jun 03, 2021

Hey there, 

Today, I have some great retention tips for you to start on NOW and into the summer. By implementing these now, you will set your school up for success in the fall. This is especially important for all of the new families who haven't yet seen what a "normal" school year looks...

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How to Put on an Incredible Virtual Event w/Kira Dickson & Christine Hickey May 19, 2021

Hey there, 

Today I'm joined by two of my favorite small school leaders, Kira Dickson & Christine Hickey from St.Martin's-in-the-Field Episcopal School. Kira is the Director of Admissions & Athletics and Christine is the Director of Development & Marketing. 

They were...

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Creating Compelling School Videos with Joe Monzo May 12, 2021

Today I'm thrilled to be joined by Joe Monzo, founder of Monzo Media Productions. As a product of independent schools himself, Joe is passionate about working with independent schools and showcasing schools' stories through video. 

Joe answers all your video-related questions, including how...

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Building a Stronger School Community w/Jamie Giblett Apr 28, 2021

Hey there! 

Today I'm thrilled to be joined by Jamie Giblett of Digistorm, a software company that specializes in the K-12 education industry, to chat about current trends in technology and how school apps & platforms can build stronger school communities.

As we transition...

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Are You Getting a Return on Investment? Apr 20, 2021

Hey there,

As you prepare for the new school year, I'm going to challenge you to take a look at every single item on your marketing, admissions, and development calendars and ask yourself:

Are we seeing a return on investment? 

This means not just calculating the hard...

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